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Unlocking the Power of Geofencing for Hyperlocal Marketing

May Learning Lab

May 9 @ 11:00 am - 12:30 pm CDT

Wondering what the difference is between geotargeting and geofencing? Interested in hyperlocal pay-per-click ads that can target by the location of someone's phone? If you like the idea of targeting prospective customers when they walk into a competitor's location or a specific event, and retargeting them after they leave, this lab might be perfect.

Geofencing puts your ad in front of them at specific locations, right down to the square footage in an office suite, or a specific tradeshow booth during an event, thanks to the power of GPS.

Learn more about geofencing, ask questions, share how you're using it for marketing, or teach others by sharing your own expertise in geofencing at the May learning lab for the Tennessee Digital Marketing Association.

It's a casual roundtable discussion to help marketing professionals in Tennessee share and learn. All skill levels are welcome, but you must be a marketing professional residing in Tennessee to attend.

TDMA will not be providing a meal and the seating is not conducive to eating; feel free to bring a beverage in a spill-proof container or a snack, but plan on grabbing lunch afterwards.

➡️➡️ Members attend for free, please log in to RSVP. ⬅️⬅️
Non-members must purchase a ticket (below). Ticket sales close at 10am the day of the event.

2934 Sidco Drive, #110
Nashville, Tennessee 37204 United States
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(615) 806-5628
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